With the baseline 'Leading environmentally sensitive hotels', The Fern Hotels & Resorts is amongst the fastest growing hotel brands in India 1100 rooms and suites under management and another 1500 rooms expected between 2013-14.
A living thing, the fern is a perennial plant, retaining a rare consistency and many of it best characteristics over millions of years. It is an epitome of pedigree flora and aptly represents us, The Fern Hotels & Resorts.
We have a vibrant pipeline of 25 projects in various stages of development.
The Fern is a collection upscale hotels and resorts. This is a full-service experience with premium accommodation and services.
The Fern Residency is a mid-tiered experience of hotels and resorts in the 3 and 4-star categories. We offer up market accommodation and services ideally suited to the emerging traveler.
THE FERN BRAND PROMISE
For people who 'care', The Fern is the brand that goes out of its way to deliver authentic and enriching experiences that make their world feel bigger. The promise is a premium standard of amenities and service with a true passion for the environment.
In a world where guests require proactive, individualised service, The Fern delivers much more. Luxury with elegance and personalised service, and all the contemporary facilities packaged together with minimal impact on the environment.
THE FERN WAY
• It is when you 'care' about making the most of the resources at hand.
• It is about the right balance of hospitality luxury and environment sensitivity.
• It is when you care for others as much as you care for yourself.
THE FERN BRAND PROMISE
The Fern Hotels & Resorts strives towards continuously and consistently delighting our guests with excellent hospitality and services by creating pleasant memories, while promoting sustainability in the areas of water, waste and energy management, strengthening our community relations and assuring good returns to the environment at large.
SO WHAT DO WE MEAN BY 'ENVIRONMENTALLY SENSITIVE'?
Being 'environmentally sensitive' comes from our key beliefs.
• We believe our environment is a unique thing.
• We believe the environment is our responsibility.
• We believe we all care about protecting it.
• We believe the environment is the legacy our future generations inherit.
• We believe in spreading our knowledge by creating awareness.
• We believe in growing our experiences and our knowledge with other people.
• We believe that there are others out there who think the same way.